Aso Orthopedics - Orthopedic Institute
Overview
The goal of ASO Orthopedics' digital makeover is to familiarize you with orthopedic treatments. This creative website sticks out with a contemporary style, saturated in calming blue and white. Clear language and striking colors inspire confidence and create an inviting first impression of a compassionate orthopedic journey. Welcome to a new era in orthopedic care.
Context
Duration: 6 months
Tools: Figma, Wix, Adobe Illustrator, Miro
Project Type: Client, Web Design, UI/UX, Branding
Design Journey
In this UI/UX project, I created a professional digital website for ASO Orthopedics that was designed for prosthetic seekers. Overcoming stigma required creating a welcoming, instructive interface that simplified orthopedic treatments for clients who were new to the field.
The Goal
The goal of this project was to create a welcome digital platform, assuring accessibility and ease for people looking into prosthetic devices. The objective was to make a complex subject simple and understandable, creating an atmosphere that simplifies orthopedic solutions for newcomers to the field.
The Brand
LOGO
COLORS
FONTS
Heebo Light
Heebo Medium
Design Process
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Research
Began the design process by thoroughly researching customer requirements and preferences. I researched orthopaedic treatment in detail and gained knowledge to help with the design. A customized user experience was made possible by the research phase.
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Wireframing and Prototyping
Equipped with user insights, I moved on to the phases of wireframing and prototyping. Here, I created a structural map for the website to guarantee a user-friendly flow of navigation. Visual representations of prototypes gave users a concrete idea of how the interface will appear and feel. I was able to adjust the design and make it perfectly aligned with the user's journey thanks to this dynamic method.
The Homepage
The webpage showcases a prominent video of the clinic and its mission, along with the latest orthopedic products. Users can browse the many orthopedic products, including prosthesis, and click on them for additional details.
The Store Page
The page begins with an uplifting video of a prosthetic leg skateboarder. The store opens with two bestselling items, followed by a carefully curated selection of orthopedic products. Users can click to purchase, which ensures a smooth buying experience.
The Mobile Version
Responsive Design
The Homepage
The Store Page
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In Conclusion
As ASO Orthopedics' web designer, I concentrated on creating a website that is user-friendly and instructive. I tried to make the realm of orthopaedic solutions approachable, from a polished layout to a user-friendly interface. It's a straightforward, welcoming area where people can easily dive into the possibilities of orthopaedic care.